My Social Media Trend Predictions

Did I get it right?

Social media continues to change and evolve. So, predicting the trends to come is challenging, to say the least. I returned to WHO-TV Des Moines’ Hello Iowa! show this week to look at my predictions from earlier this year about several social media-related apps and trends.

Here’s what we covered:

• Twitter Is Now X: How is it doing?

• "Edutainment" content will rule

• BeReal will be a turning point for brands

• The creator economy will continue to blossom

• Employee advocacy will be the social media trend to talk abo

• Social customer care will become a vehicle for surprise and delight marketing

Watch the video to see how I did!

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